New Google Ad Extension: Ad Sitelinks
The new Google ad extension Ad Sitelinks is now available to all adwords advertisers, exciting stuff, more opportunity for people to click on your ad. Just one question though; if everyone has ad sitelinks surely it is just going to add to the clutter? Well lets test and see.
First how do you set up Google Ad Sitelinks?
Ad Sitelinks Setup
Ad Sitelinks are an adwords campaign level setting which reinforces the need for well structured campaigns; your ad sitelinks should be relevant to all ads in that adwords campaign.
Under your adwords Campaign >> Settings scroll down to Ad extensions
Simple, now all you need to do is define the additional sitelinks you want to display below your ad. All you marketers get out there and give your opinions, I know you will all give your opinions anyway, so …